Detecting new packaging trends in e-commerce.
Identify the environmental impact of e-commerce.
Knowing the strategies to mitigate the environmental impact of e-commerce.
E-commerce packaging:
1. Introduction to omnichannel.
2. Main challenges.
a. Briefing for packaging development.
b. E-commerce challenges.
3. Development and validation.
a. Trends.
b. Redesign of primary packaging.
c. The importance of secondary packaging.
d. Structural design of the cushioning element in 6 stages.
e. Validation, ISTA test.
f. Incident analysis.
4. E-commerce packaging and sustainability.
a. Reduction and adaptation of packaging material.
b. Re-use of packaging in e-commerce: Success stories.
c. Recyclable and renewable packaging.